Posima is operated by myself (Chad Sakonchick), but was built by four people. In November of 2004, I began development on the project. I utilized several sub-contractors from 3 different countries to complete various tasks. Arup Bhanja from Kolkata, West Bengal India did all of the programming for the posima.com application. Maxim Kipot from Kiev, Ukraine made the registration script that opens and closes posima accounts. Steve P. Sharpe from Nottingham, England did all of the design work for the site, application and final user templates.
The application was inspired by two ladies that were setting up a summer camp site that I ran into while making copies at Office Depot. As I was making copies they were talking about the options their web design company was giving them and the prices of the various options. The numbers were staggering. I approached them and gave them a list of sites to check out before they committed to that company. I also gave them advice on certain options the company was trying to sell them that they didn't need. They were very thankful for the information and suggested I start a web design company for unknowing trepps like them. I know about the web design industry but have never been a great designer nor a programmer. It clicked that I should automate the process for people who had no idea about the web but knew they needed to be on it. The target audience is small businesses and non-profits that know they need a site but don't have the time or money to invest in one made by a design firm. Call it "website training wheels." The benefit to them is a monthly fee versus having to fork up a lot of money up front. They can use the service for 1 month and quit, or they can be lifelong customers. Posima also allows them to make changes easily versus having to call the design firm(assuming the design firm did not set them up with a cms). The site is also great for people who want to begin a business on the web. Say you make t-shirts and want to sell them. Create a quick site, add some buy now buttons and you're up and running within the hour.
It doesn't mean anything. I did freelance web design in college and needed a name for my company. I'm very big into Greek Mythology and Poseidon is my favorite Greek God. I named the company Poseidon Imaging. When I began work on this project I needed a name. I experimented with stuff like turnkeysite.com that gave a short synopsis in the name of the site. I started saving all my new files in a separate "Poseidon Imaging" folder, but to keep from confusing myself I truncated the folder name from "POSeidon IMAging" to "Posima." I liked the way it looked and sounded and decided to stick with it. The only problem is people frequently mispronounce the name as pah si mah instead of poh see mah. Then again I'm used to it with a last name like Sakonchick.
I want this site to become the one-stop-shop for all small businesses who use a website. That's all I can say right now